Felix Kjellberg

Felix Kjellberg, known worldwide by his online alias PewDiePie, is a Swedish content creator who became the most subscribed individual YouTuber in history. Born in Gothenburg, Sweden, Kjellberg dropped out of the Chalmers University of Technology in 2011 to pursue a full-time career on YouTube, initially focusing on Let’s Play gaming videos. His energetic commentary, comedic editing, and genuine personality resonated with millions of viewers, and his channel grew exponentially throughout the 2010s.

At his peak, PewDiePie held the record for the most subscribed YouTube channel in the world, a title he maintained for years until being overtaken by the Indian music label T-Series in 2019. The subscriber race between PewDiePie and T-Series became a massive internet event, generating worldwide media coverage and rallying millions of fans. As of 2026, his channel has over 111 million subscribers and billions of total video views, making him one of the most-watched creators in YouTube history.

Beyond gaming content, Kjellberg expanded into commentary videos, meme reviews, book reviews, and philosophical discussions, showcasing a more mature and thoughtful side that retained his audience as they grew older. He authored a book titled This Book Loves You and has collaborated with numerous brands, games, and media properties. He also made headlines with an exclusive streaming deal with YouTube in 2020 after his contract with the competing platform DLive ended.

Kjellberg married Italian internet personality Marzia Bisognin in 2019, and the couple relocated from the United Kingdom to Japan in 2022, where they have since settled. He has significantly reduced his upload frequency in recent years, focusing on a more balanced lifestyle. His investments in various tech startups and his early adoption of cryptocurrency have further bolstered his wealth beyond his YouTube earnings. Kjellberg remains one of the most influential and wealthiest content creators in internet history.