Nabela Noor

Nabela Noor is a Bangladeshi-American beauty influencer, entrepreneur, and body positivity advocate who has built a significant presence on YouTube and social media. Born in New York to Bangladeshi immigrant parents, Noor grew up navigating two cultures, an experience that has deeply influenced her content and brand. She launched her YouTube channel in 2013, creating beauty tutorials, cultural content, and personal vlogs that celebrated her heritage while appealing to a broad audience.

Noor’s content stands out for its warmth, inclusivity, and celebration of diverse beauty standards. She has been a vocal advocate for body positivity and self-acceptance, sharing her own experiences with body image and cultural expectations. Her tutorials often feature techniques for a range of skin tones, and she has used her platform to challenge narrow beauty standards in the industry. Her authenticity and positive message have attracted millions of followers who appreciate her uplifting approach to content creation.

As an entrepreneur, Noor founded Zeba, a size-inclusive fashion brand that reflects her commitment to body positivity. The brand offers stylish clothing for women of all sizes and has been well received by her community and beyond. She has also collaborated with major beauty brands and has been featured in campaigns that celebrate diversity and inclusion. Her business ventures demonstrate her ability to translate her social media influence into successful commercial enterprises.

Noor is also known for sharing her personal life with her audience, including her marriage, her journey to motherhood, and her experiences as a first-generation American. Her estimated net worth of $2 million in 2026 reflects her YouTube ad revenue, brand partnerships, her Zeba fashion brand, and her continued growth as a multi-platform content creator and entrepreneur.