Dak Prescott

Dak Prescott, born Rayne Dakota Prescott on July 29, 1993, in Sulphur, Louisiana, is the franchise quarterback of the Dallas Cowboys and one of the most prominent players in the NFL. Prescott played college football at Mississippi State University, where he set numerous school records and became one of the most decorated players in program history. Despite his college success, he was not selected until the fourth round of the 2016 NFL Draft by the Cowboys, a decision that would prove to be one of the best value picks in recent draft history.

Prescott was thrust into the starting role as a rookie when Tony Romo suffered a preseason injury, and he never looked back. He won the NFL Offensive Rookie of the Year award in 2016 after leading the Cowboys to a 13-3 record. His poise, leadership, and dual-threat ability made him an immediate star in the league’s largest media market. Over the following seasons, Prescott established himself as one of the top quarterbacks in the NFL, consistently putting up impressive passing and rushing numbers.

In 2021, Prescott signed a four-year, $160 million contract extension with the Cowboys, which included $126 million in guaranteed money. This came after he suffered a devastating compound fracture and dislocation of his right ankle in October 2020, an injury that could have threatened his career. His determined rehabilitation and strong return to form demonstrated his resilience and commitment. In 2024, he signed another massive extension worth $240 million over four years, making him one of the highest-paid players in NFL history.

Beyond his on-field earnings, Prescott has become one of the most marketable athletes in American sports, largely due to playing for the Cowboys, often referred to as “America’s Team.” He has endorsement deals with major brands including Nike’s Jordan Brand, Pepsi, DirecTV, Sleep Number, and Beats by Dre. Prescott has also been open about his mental health journey, becoming an advocate for mental health awareness after the tragic loss of his mother to colon cancer and his brother to suicide. His combined NFL earnings, endorsements, and investments have brought his estimated net worth to $75 million.